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Updates From True

Events 02/01/2019

Join True at Sirha 2019 in Lyon, France

As we ring in 2019, January will also mark the return of the Salon de L’Hôtellerie et de la Restauration show to Lyon, France. Better…

Events 13/03/2018

What we learned at Hotelympia 2018 

Biennial catering event Hotelympia returned this year with four brand new shows, providing a platform for restaurants, hotels, pubs, casual dining and contract caterers to…

27/02/2018

New partnership between True and School of Artisan Food announced

True has formed a new partnership with the award-winning School of Artisan Food. The award-winning School of Artisan Food Built around a dedication to all…

20/02/2018

Andrew Galeckyj joins True

We are delighted to welcome industry expert Andrew Galeckyj to our UK sales team. Andrew Galeckyj at our global headquarters, in Missouri, US. His appointment comes…

Advice 18/02/2018

How independent coffee shops are taking on global coffee giants

A rise in independent coffee shops is showing a change in the UK’s coffee shop market. In the UK, the coffee shop industry is bigger…

Advice 08/02/2018

The rise of experience dining

Experience dining is a growing trend in the restaurant industry and it’s proving that it’s here to stay. Dining out isn’t dead, and as a…

24/01/2018

Join True at Hotelympia

The future of hospitality meets the future of refrigeration – your opportunity to see the next generation of products and solutions from True. We’re busy…

Advice 20/12/2017

Tapping into the latest food trends

Food trends are lucrative for businesses. With every set of food trends to hit the market, there comes a chance for restaurants, cafés and eateries…

Advice 15/12/2017

Bar design ideas to help you maximise your premium drinks sales

The premium end of the drinks market is big business. Recent research from consumer insight organisation CGA found that two-in-five (43%) of all ‘out of…

Advice 06/12/2017

How to take a bite out of the grab and go food market

Increasingly savvy consumers, changing food trends and new manufacturing methods resulting in greater choice have seen the grab and go food market account for sales…

Advice 16/11/2017

Get the best from your bangers with our guide to cooking with sausages

From breakfast butties and sizzling street food to tantalising tapas and hot dogs with a gourmet twist, sausages are a much-loved and extremely versatile ingredient.…

Advice 14/11/2017

True’s top tips for creating tasty vegan meals to celebrate World Vegan Month

Every November, chefs and diners across the globe celebrate World Vegan Month. The event was created in 1994 to commemorate The Vegan Society’s 50th anniversary. It…

02/11/2017

Host 2017 Milano – Event Round-up

October 20-24 saw the return of Host, a hospitality event of epic proportions where key industry players from across the world came together to share…

Advice 24/10/2017

Five culinary masterpieces that inspired us on International Chef’s Day

International Chefs Day, the global celebration of professional chefs around the world, took place recently. Established by the World Association of Chef’s Societies in 2004,…